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Your Guide To Perfume: The Most Underrated Accessory There Is

Perfume is one of the most essential accessories. And we smother ourselves with fragrance from head to toe.

Yet few of us know how to pick the right one.

Well, we’re inviting you to discover the hidden olfactory wonders around you. Let’s take a look at why you should start wearing perfume.

And how you can do it easily without feeling overwhelmed by choices. 

Why Wear Perfume?

The word perfumery comes from the French word ‘perfumer’, which means ‘to make incense’. And that’s a good enough reason right there to start wearing perfume.

Perfume is a calming scent that can elevate your mood and help you feel confident and more at ease.

It can be worn daily, at different times, or on special occasions. And it makes the perfect gift for anyone in your life. 

How To Pick The Right Perfume

So you’re sitting in front of your perfume shelf, looking at all the bottles, wondering which one to pick, wondering which one is best for your skin type and your body chemistry.

This is where people make the most mistakes and end up picking the wrong perfume.

Most people choose their fragrance based on price point. But this can now become a thing of the past.

Especially when you can get amazing dupes of expensive perfumes for a fraction of the price. Like this Dossier perfume inspired by YSL Black Opium.

But how else can you pick your perfect bouquet? Well, these tips will have you choosing the right scent in no time. 

Pick a scent that evokes a few key memories.

When you smell a scent, your brain triggers the smell receptors in your nose and interprets it as something nice.

You then associate that smell with the pleasant feeling you had when you first experienced it.

However, fragrances are also linked to other experiences. You can use scents to evoke certain emotions related to certain people, places, or events. 

Pick a top note, an opening smell, and a middle note.

A top note is the first smell that evaporates in a fragrance. It usually smells floral or fruity and can be very light or strong.

An opening smell is a smell that continues in the base of the fragrance — it’s a combination of notes from other fragrances, and it can vary by fragrance.

A middle note is what many people associate with musky scents, like that of leather or wood. And a base note gives the fragrance its overall smell.

Key Notes In A Fragrance

Perfume experts have a hard time explaining why certain fragrances smell the way they do.

However, the most common explanation is that they are made up of key notes. Although the scent of a perfume is made up of many different ingredients, these give each scent its unique smell.

And a fragrance’s key notes are what you should be looking for when picking a perfume. 

So what are key notes? They’re the smells that dominate a scent.

The scents make up the majority of the aroma in a perfume. And they often change depending on the fragrance. The key notes make a smell unique.

In perfumery, the key notes are the dominant scents that make up the majority of the perfume. They are often the main notes but are not the only notes in a fragrance.

Other notes are usually blended in, giving a unique aroma. 

These key notes describe the characteristics of the scent, like smell, freshness, and sweetness. Common ones include apples, flowers, cinnamon, and citrus.

You can also pick a perfume with a combination of key notes to create a new, refreshing smell.

Final Words

Perfume is personal. And the right scent for you may take some experimentation.

The right fragrance can boost your confidence, make you smell better, and get you noticed by the right person.

And it’s the perfect accessory for men and women. When you find the right scent, wear it confidently and enjoy the subtle but powerful benefits of the most undervalued accessory around. 

Sterling King jewelry wins the 2020 FIT Design Entrepreneur Award

As the winner of the 2020 FIT Design Entrepreneur Award, it’s no secret why Sterling King jewelry has been worn by pop icons like Cardi B, Lady Gaga, Naomi Campbell, and Katy Perry, and feature in high fashion magazines like Vogue, V Mag, Elle, Nylon, and Vanity Fair.

Since studying at Central Saint Martins following her undergraduate degree at Parson’s School of Design, her organic designs and unique applications to traditional jewelry have elevated the eponymous brand to an avant-garde aesthetic. 

Through a mastery of modern style, King created her first jewelry piece as a senior at Parsons. She was influenced by her affinity to dance, training as a classical ballet dancer, before focusing her career on jewelry post a stint in womenswear. Dancing is what molded her vision to the Sterling King namesake she has created today. 

King says, 

“In ballet, we are taught that the body is an instrument, and I used sculptural jewelry pieces to demonstrate the attention and care devoted to different parts of the body.”

The Design Entrepreneur NYC is a partnership between the Fashion Institute of Technology and the New York City Economic Development Corporation (NYCEDC), which started back in 2011.

As an initiative to stimulate economic growth, the free “mini-MBA” program provides the business resources, advice, and mentorship that applying fashion brands need to prosper and grow as potential job providers.

Sterling King was one of the 25 designers who have submitted and pitched the organization for the 2020 campaign. And she did so, winning the prize money of $75,000 of which will be allocated in expanding on her artistic vision and business acumen resources.

King will be paired with a fashion industry veteran who will mentor the young designer and help develop the Sterling King jewelry business plan. 

King founded her brand on the idea of sustainable production and uplifting the workforce that helps make their product. King’s jewelry is distinctly handcrafted in New York City and uses an ancient tradition of lost-wax casting.

Their materials are sourced locally in the garment district and jewelry district of NYC with the help of key partnerships with local manufacturers. 

“I work back and forth between traditional hand-carving/sculpting and digital rendingering/3D printing…

Read the rest of this article on PAGE magazine

Mask off: How designer Sara Rose got hers the ski mask way

Don’t get scared!

The Gucci facemask is for fashion. And the custom Louis Vuitton AK-47 prop gun made out of a vintage LV bag; that’s just for ‘show’ as well.

It’s a “badass” and “boujee” operation for Sara Rose, creating facemasks and other fashionable accessories from vintage high fashion pieces. The tattooed covered Rose is blending the vintage aesthetic with an upgraded wild-style.

Wild Wild West

Raised all over Southern California, spending time in Vegas and Miami, Sara Rose doesn’t “see [herself] ever leaving LA now.”

Finally settled, she started making music, where she would sing in a soft voice in contrast to hardcore explicit lyrics as an extension of her personality.

Juxtapose that to her designs of high-end recyclables, creating bandannas, ski masks and other masks, her music video for “Goochie Power” can be seen as a promo for her custom designs.

The pink Gucci mask styled in all pink, Sara and her glam-gang look as if they’re up to no good.

Mask On

An avid accessory shopper, buying up luxury scarfs, belts, and bags, she originally got a response from an Instagram post, wearing a Gucci scarf around her face, revealing her eyes. The response was enough to inspire her to make custom facemasks and other accessories.

Uniquely, Sara chose to make them out of luxury accessories; “the idea kind-of just sprung up in my mind; like, I should cut and sew authentic designer scarves and purses and make masks and custom pieces out of it – ‘cause I’ve never seen that done before.” she recalls her thoughts following the Instagram response.

What That Bag Do


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Kids, don’t try this at home… . . . #louisvuitton #custom #rifle

A post shared by “ℎ & “ ( on Feb 24, 2019 at 7:38pm PST

She is a true designer, making what she wants to see in the world. Ironically, Sara first made the replica LV AK-47 prop rifle made out of a vintage Louis Vuitton bag, which she posted on Instagram and sold the same night.

“I knew from then on that I could make good money doing custom authentic designer pieces. So, I quit music to do [it] full time and just started dropping a bunch of masks back to back.”

By making an effort to reach out to celebs, high profile influencers and other music artists on Instagram, and getting them to wear her designs, she grew a following for her brand and profile.

She would offer up the rendered purses, belts and scarfs as gifts to those she wanted to see in her costume designs as an exchange for promotion on the social media platform.

Organically marketing her brand as she began to expand, she would style them in her designs and she made sure a picture was taken – so, you know, it really happened.

Mask Off

Photo cred: @outherevisuals

“I couldn’t find anything on the internet of anyone that had a collection, sold [authentic] custom facemasks or used designer fabrics. So, I was really excited about that – I wanted to hurry up and start my business right away!”

Now, Sara Rose is focused on building out her brand and preemptively preparing to collaborate with the biggest brands in the world.

She loves to inspire and values the times when she would create for the love of it, as she still does, but the hard work and dedication have allowed her to become prosperous in her hustle.

She has recognized her failures, has learned from them; and has created much more than a mask.

Look out for this article on Reverie: PAGE