Skip to content Skip to footer

We’ve got Stockholm Syndrome too! A look into A$AP Rocky’s new doc

Have you seen A$AP Rocky’s new doc Stockholm Syndrome?

A$AP Rocky cannot be stopped – he can only hope to be contained. Then again, after his most recent stint in Stockholm, Sweden it is safe to say he never wishes for confinement again.

Within his genre, he continues to push extraterrestrial experimentation to the forefront. Not just solely within his genre, this man exists within multiple realms and serves as a prime example to the power of stepping outside of your comfort zone.

“Sometimes when you do shxt thats just out of peoples comprehension or what they used to in an unorthodox way they doubt you”

Rakim Mayers

Stockholm Syndrome highlights visionary pioneers all across the board

First off, the Stockholm Syndrome Tribeca Film Festival production shot by the Architects scorched the Earth. The Architects exist as an anonymous collective of filmmakers. 

yams day
Rocky sets the trend whenever he steps out (via Autocareview)

This film clearly delineates the occurrences that took place prior to a street fight in Sweden. Following provocation, harassment and continual stalking – the bodyguard, photographer and Rocky threw a man to the ground – punching and kicking him. When they were arrested and questioned, the Swedish government already had preconceived intentions. 

Slobodan Jovicic, ESQ held it down

Rakim Mayers spent his unjust time in Kronoberg Remand Prison to reflect and truly look inward. His top legal team argued in violation of Article 36 of the Vienna Convention and eventually won freedom.

It is important to note that Sweden as a country would have been forced to recoup tour earnings (upwards of $9M dollars) if Rocky had been acquitted (faced nearly six years).

It was tricky considering the fact that Sweden has no bail system, no plea bargain possibility and no warrant system. Rocky needed two out of four votes to acquit and he successfully achieved that. 

testing a$ap rocky
A$AP has never cared about what others think or say (via Autocareview)

This film was extremely well-executed on all accounts. The transitions, camera rotational effects and overall synchrony through experimentation and ornamentation were impressive. Stockholm Syndrome broke down the layers of this character we know as A$AP Rocky and truly humanized him.

Rocky is unapologetically himself 

Rocky zigs when others zag. He is unafraid to try all kinds of outlandish endeavors as long as it is consistent with his brand and yields new affordances. Rakim attributes this entirely to the late A$AP Yams – a man who provided brazen confidence and pushed boundaries at all times. 

This production was extremely visceral, vivid, and impactful. It goes to show that creatives of color are an endangered species and we must do anything and everything to protect them at all times.

a$ap rocky doc
A strange human (via Audiomack)

If you haven’t seen A$AP Rocky’s Stockholm Syndrome yet ask one of your friends they might still have a screener… Otherwise you sick.

ASAP YAM

Yams Day 2021 is here! 10 nostalgic pics of A$AP Yams that still go hard

RIP A$AP Yams! Another year has gone by and for another year Yams Day is going down on January 18, 2021. But this time around, the concert has gone completely virtual.

The culture can’t help but throw some respect on A$AP Yams’ name. And 2021 shouldn’t be any different, like they really thought COVID could stop this.

FOH! We are Yamborghini High, oh so COZY, and still trying to evolve to our most boss selves. So, in honor of Yams Day, we’ve compiled pics from A$AP Yams’ life that proved he would, forever, inspire countless generations of aspiring bosses.

1. A$AP Yams smile lit up a room

brock fetch asap yams
A$AP Yams photographed by Brock Fetch

If it’s one thing we know A$AP Yams was one hilarious guy. From his Twitter feed to his cameos in A$AP Mob videos, it was easy to tell that his happiness was contagious.

Mans had the jokes…


2. His f*ck you attitude set the tone

brock fetch asap yams
A$AP Yams photographed by Brock Fetch

Yams’ attitude set the tone for this generation of ragers. That same energy was translated into the work the he put in daily to bring A$AP Mob to the forefront of the culture.

From L to R: A$AP Yams, A$AP Ant, A$AP Twelvyy photographed by @crookrobbins

If he had an idea, he made it happen and didn’t give a fuck what anyone thought. Here he’s captured by photographer Brock Fetch in his natural elements.


3. A$AP Yams loved his Coogi

coogi asap yams
ASAP Yams in January 2013 in the Bronx. Photographed by Chad Batka for The New York Times

“Coogi down to the socks like I’m Biggie Poppa…” A$AP Yams was really about that Coogi life and if you told him something different he wasn’t hearing it.

Ahead of Yams Day 2021 the photographer of this image, Chad Batke, got one the most iconic images of the hip-hop executive in a gallery. The exhibition titled CONTACT HIGH: A Visual History of Hip-Hop at Manarat Al Saadiyat in Abu Dhabi.

The exhibition is a collection of over 40 years of images. Yams going worldwide on us.


4. Yammy was the original CoZ boy

baby yams
Photo of A$AP Yams as an infant

This pic of A$AP Yams is the throwback.

On November 13, 1988, is when CoZ culture was born. Since birth A$AP Yams has made more than an effort to ensure his fits were not only fly but comfortable.

So much so, A$AP Mob and their fearless leader were working on an album before the legend’s untimely death. Titled Cozy Tapes: Vol 1 the album would usher in a new era of swag.

asap mob cozy tapes
Cozy Tapes: Vol 1 Album Cover

The crew was only able to finish the album after Mama Yams granted the Mob access to Yamborghini’s black book. In that Black Book, he wrote all of his ideas down.

Ferg told Complex in an interview:

[Yams] had this thing called The Black Book where he wrote all his ideas, and his mother granted us the access to go through it and complete his vision.

I want to continue my brother’s legacy and continue to complete his vision that he started. It gives me meaning to life. If I don’t have the energy to do [something] for myself, I can do it for him. It wasn’t like we had to make time for it. Wherever we was at in the world, we all came together and did it. It wasn’t an option.

[ASAP Mob] helped build who I am and what I’ve become. There’s no me without them.

That’s why Yams Day is so special…


5. Flyness to him was an objective but he always kept it lowkey

A$AP Yams getting a shape up, photographer uknown

The OG embodied flyness in everything he did. Whether it was music, style, or business he had to keep a sharp hairline at all times and a low tip nail. At the end of the day, he knew that if you felt fly you should always show it off.

But not too much… There are levels to this shit.

Nevertheless, although he was always dripped and putting it on for the A$AP mob behind the scenes, he always remained humble. He never allowed his success to outshine his boys.

ferg and yams
A$AP Ferg and A$AP Yams photographed by @crookrobbins

And that, everyone has to respect.


6. A$AP Yams always stayed true to himself and music

brock fetch asap yams
A$AP Yams photographed by Brock Fetch

As a youngin the late hip-hop executive knew he wanted to tap into the music. At 15 he was managing an artist, during that time he paid very close attention to the people who were born on the block and stayed on the block.

Little did he know he would become an icon.


7. He always strived to prosper and his mom is proud

As we look to Yams Day 2021 we can’t help but forget A$AP Yams legacy, his iconic pics, or the imprint he’s left on the culture. We know his crew, his fans, and his mom couldn’t be prouder.

Long Live A$AP Yams.

A$AP Rocky continues to shift the culture as we look forward to ‘Testing’

It is undeniable that A$AP Rocky has been testing his audience’s patience with his soon to be released third studio album, Testing.

On January 23rd, Rocky, born Rakim Mayers released “5IVE $TAR$” to much confusion and worry, both critically and fan wise. The track circled the internet rap discussion zeitgeist to much negative discussion. In other words, people were hating.

Many fans trashed the tracks lack of mastering and poor lyricism not exhibited by Rocky before. Some drew comparisons to Rocky’s protege, Playboi Carti, in how the track sounded. Three months later, Rocky would release two tracks to even further criticism, “Bad Company” featuring BlocBoy JB and “Herojuana Blunts.”

The former drawing negative feedback due to its subjectively terrible vocal performance which some could call “LSD” without polish. The latter garnering no major attention.

It is unclear why an artist who cares about quality control as much as Rocky would release work that sounded so unfinished and frankly, amateur.

Some speculated that he was making an attempt at gauging his fans’ feedback. If this was the case, then he definitely took their feedback to heart with the release of “A$AP Forever.”

On Monday, Rocky subtlety confirmed his albums release date in the comments of a recent Instagram post. Exchanges between him and common collaborator/friend, Tyler, The Creator indicate that the album is due for release this Friday, May 25th.

In a recent Complex interview, Rocky confirmed the following track names on the album: “The Kids Turned Out Fine,” “Praise The Lord,” “OG Beepers,” and “Drops.”

What is significant about ASAP Rocky is his lack of hesitation when it comes to thinking outside of the proverbial rap box. Yesterday, Rocky hosted a 90-minute performance art piece at Sotheby’s New York.

There he revealed two major projects from different creative realms: Testing’s album art and a physical manifestation of his rarely discussed collaboration with American sportswear giant, Under Armour.

Rocky revealed the new sneakers inside a 10x10x10 transparent cube, referring to them as “jiggy shit.” With regard to Rocky’s performance art, he spent most of the time answering lab test-esque questions from faceless scientists.

He also performed collaborations musically between him and fellow mob members A$AP Ferg and A$AP Twelvyy. Rocky also performed a song from indie rock musician, Dev Hynes.

525

A post shared by PRETTY FLACKO (@asaprocky) on

Throughout his performance, Rocky addressed topics like pornography, the current political environment, addiction and sexuality in media, something that he is very familiar with.

The performance was flush with multifaceted forms of symbolism which one could argue paid homage to performance art pioneer, Marina Abromovic.

Unlike Ambromovic, Rocky set out to ensure that his audience was on the same mental and emotional plane that he was on with his collaborators. It is clear that he set out to ensure that his message was understood, and seemed to not want to go too overboard with his message.

Years following his stellar precedent setting mixtape Live. Love. ASAP., Rocky has successfully cemented himself both in the realms of fashion and music as an icon, reaching heights almost as high as Kanye West.

The reason a comparison is being drawn between these two is the similarities that they share. Both these tour de forces in rap push boundaries in everything that they do.

Rocky, like Kanye, makes his fans wait for excruciating amounts of time for new music. He also breaks the mold that people believe he keeps setting himself in.

ALL DONE

A post shared by PRETTY FLACKO (@asaprocky) on

First, it was bringing the southern sound to the Northeast. Then he demonstrated that he too, had singing chops, in addition to sonic diversity and had the ability to change things up whenever he pleases while still proving his skill lyrically, no matter the genre. “A$AP Forever” was greeted to an incredible reception.

In an interview with GQ, Rocky talked about the theme of his third studio album and what Testing really means saying,

“People are scared to test new sounds, so they go with what’s current ’cause it’s the easy thing to do. The top 100 songs sound a certain way. People cater more to that because it’s a bigger demographic behind that, or it’s a guaranteed demographic behind that. I prefer to experiment and have my crowd grow with me and to reach new crowds. I don’t just rap—I actually make music. That’s why it takes time.”

Boasting a Moby feature and a porcelain sample, “A$AP Forever” exhibits Rocky reiterating his contributions to rap, fashion and general New York culture in the 2010s.

His upcoming album Testing could represent a shift in not only his sound but his mindset as an artist taking the next step in his legendary career.