With “More Than a Vote” and SpringHill Entertainment’s new $100m deal, LeBron James and his inner circle are reaching the pinnacle of off-court impact.
UNINTERRUPTED Live is continuing to help pave a path for football players to be seen as “More Than An Athlete.”
SpringHill Entertainment, in this case, was able to draw on their own experiences with LeBron and other athletes to create a narrative that’s authentic.
The event was held in LA and focused on five sports figures who told stories of how they came up, and more specifically, who put them on.
The third episode of Uninterrupted’s ‘The Shop’ drops next Friday, 12/21.