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Overtime Takeover x Converse give us a glimpse into the future of ball

It’s summertime. School is pretty much done and all you want to do is chill and vibe outside with your homies. What better way to do that than to squad up and hit the court for a little 3-on-3 action?

After exhausting your energy through competitive play, you’re hungry, you’re thirsty. What do you do? You cop some bites, a crisp drink,  jam out to some music and shoot the sh*t with your homies. Simplicity brings a smile to the soul.

Overtime, the fastest growing sports network for the digital generation, is doing exactly that by creating a one-of-a-kind, all-day basketball experience.


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This is May 18 @converse #ConverseHoops

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Today, Overtime announced that they are teaming up with Converse to create Overtime Takeover. The event will be a completely new way to experience basketball. This FREE tourney will feature a multitude of events for fans to fully immerse themselves in.

The main attraction for the Overtime Takeover is a competition amongst 24 of the country’s most skilled and talented athletes. Twelve girls and 12 boys – a collection of elite recruits — will team up and play each other in a 3-on-3 competition for glory on the court.

BUT WAIT! There’s more! Adding to the highly competitive matchups, these athletes will also display their style and athleticism in a dunk showcase.

For this event, Overtime has teamed up with Converse to provide fans with a basketball experience they could only dream about. And if you thought that all of this was lit, Converse will also be unveiling their new performance basketball sneaker, the All Star Pro BB.


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The sneaker was specially designed to match the versatility and endurance of today’s basketball player. Attendees can experience this unveiling at the Overtime Takeover retail pop-up. There, Overtime will have a new seasonal line of t-shirts, hoodies, outerwear, and accessories.

Also, consumers can peep the new Converse All Star Pro BB and buy the latest kick from Converse and even customize their gear.

Fans can immerse themselves into the vibes through events such as a real-life Overtime Challenge, testing fans’ skills and agility against Overtime Larry. Additionally, iconic sneaker artist Sierto will be in attendance to give an in-depth look at how he creates fire kicks for celebrities and athletes.

Jibrizy, a hip-hop illusionist will entertain the crowd by performing his unique brand of magic. Fans will also be able to compete in mini-games on-court with basketball personality Rachel DeMita, NBA legend Jason “White Chocolate” Williams, street-ball hero Larry “Bone Collector” Williams and three-time NBA slam dunk champion Nate Robinson, amongst others.


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To add more fuel to the fire, some of New York’s favorite food trucks will be onsite. Baskets, bites, and ballers. AKA a whole vibe!

Overtime has consistently pushed forth basketball culture through their digital channels. Overtime Takeover is just one of the many outlets that Zack Weiner, Overtime’s co-founder and president, has helped create. He said,

“Over the past two years, we have changed the game in how these emerging stars are covered. Now, we want to reimagine the game itself. We’re excited to work with Converse to break down every aspect of the experience –the players, the rules, and the environment– and create something totally new.”

The Overtime Takeover takes place on May 18th at the historic Greenpoint Terminal Warehouse, where it will be transformed into an intimate space. Events will take place from 11 am to 3 pm, followed by exclusive events starting at 4 pm.

For the events taking place early on, you can cop tickets from this link. Additionally, the evening portion will be invite-only. Supporting grassroots community efforts in NYC, 15 organizations from the five boroughs will team up with Overtime to grow their sports and academic enrichment programs.

Will May 18th be a wave? Next question.