Sports by Kulture Hub Squad March 28, 2022
Overeality, a multi-chain metaverse and non-fungible token (NFT) infrastructure that aims to bring people together, has added two big football stars to its platform. They are James Rodriguez and Joao Felix.
Overeality is building a metaverse that comprises various communities, one of which is the Football Community, given that football is the most-watched sport by a margin.
The platform’s Football Community offers a space for 3.5 billion football fans worldwide to interact with their favorite football superstars, including by participating in virtual and even in-person events accessible for members.
Besides that, fans can interact with celebrities in various ways, such as trading celebrity NFTs, sharing relevant social media content, and interacting with fan tokens.
Recently, Overeality’s Football Community has added its first football celebrities.
Colombian superstar James Rodriguez formerly played for some of the biggest clubs, including Real Madrid and Bayern Munich. He is currently wearing the shirt of Qatari club Al Rayyan, but might return to English club Everton and play again in the Premier League, according to the latest rumors.
No matter where he plays, James has a loyal fanbase, with many football enthusiasts admiring his goal against Uruguay in the 2014 World Cup. That was the best goal of the tournament according to FIFA, the organizer of the World Cup events. It also won the FIFA Puskas Award 2014, i.e., the best goal of the entire year.
Elsewhere, Joao Felix represents the younger generation. The 22-year-old player currently defends the colors of Spanish giant Atletico Madrid, the last winner of La Liga – Spain’s most prestigious tournament. Before coming to Atletico, Felix played for Benfica in the 2018-19 season.
His performance in that season won him the Best Young Player of the Year in Portugal and the Golden Boy award, which is given to the best under-21 football player in Europe. Felix also plays with Cristiano Ronaldo for the national team of Portugal.
Interestingly, James Rodriguez is also connected with Cristiano Ronaldo, arguably one of the best football players in history and the person with the most followed account on Instagram.
James has a partnership with Ronaldo’s management group Polaris Sports, the leading athlete rights platform. Earlier this year, James, Overeality, and Polaris Sports secured a partnership to change the way fans monetize with their favorite celebrities.
Recently, Overeality announced a strategic partnership with popular Brazilian football player Vinicius Junior (Vini Jr.). The collaboration is more extensive than the deals with James and Joao Felix and will include an exclusive NFT collection on the Football Community platform.
Overeality will work with Vini Jr. to mint, promote, and sell four NFT drops, with autographed memorabilia to be offered to select token holders.
Despite his young age, the 21-year-old player has managed to impress and become irreplaceable at Real Madrid – the most successful club in Spain and in the world.
Vinicius has played for Joao Felix’s direct rivals since 2018, scoring 22 goals in over 100 matches. In 2019, Vinicius debuted on the Brazil national team and scored his first goal in March 2022.
Football analysts praise Vini Jr. for his incredible speed, explosive acceleration, and dribbling abilities on the left wing.
Non-fungible tokens (NFTs) continue to make waves and experience rapid adoption across the blockchain community. While these tokens have mostly been associated with digital art, there are many other use cases where they can thrive. Creating fan economies is one of the most promising use cases, and Overeality is building up on this opportunity.
Overeality is a curated metaverse and decentralized blockchain meant for the future of fan economies, enabling a fan-driven NFT marketplace where decentralized autonomous organizations (DAOs) can decide on creating original NFTs around celebrities in sports, music, culture, lifestyle, fashion, and entertainment in general.
The Football Community is the first and currently the only community on the platform, which is expected to grow at a fast pace this year.
Overeality has built its proprietary Layer-2 blockchain network to facilitate NFT trading and give users the opportunity to join its communities and collect fan tokens based on their interests. Its blockchain is compatible with the Ethereum Virtual Machine (EVM) and custom-built for the future of fan economies.
The platform enables creators and celebrities to launch their works and fan tokens to the community. Every NFT holder has decision-maker power in the governance process.
In January, Overeality secured a $5 million in a private funding round led by Silicon Valley-based venture capital firm DHVC.