BBC Ice Cream is back with all the sauce for your summertime fresh as the influential brand’s Global Summer 2018 Collection is shining its light on Egyptian culture.
After yet another successful Spring collection, lacing us with the “Army Of Lovers” line, they couldn’t call it quits. BBC is doubling-up for the hottest time of the year and just released the lookbook for their upcoming “Egyptian Lover” collection dropping this summer.
What makes Billionaire Boys Club a staple in the clothing game is their ability to reinvent themselves time and time again, while never losing their essence.
Their continued fascination with different cultures and movements continues to inspire their clothing, and they’re able to do it in a way that just comes out FRESH.
In their official press release, BBC Ice Cream explained their vision for the Global Summer 2018 fresh dropping soon:
“The collection embodies themes of Egyptian mythology, astrology and hinging on a belief of higher powers with visuals of Egyptian iconography and hieroglyphics juxtaposed with classic Billionaire Boys Club imagery of astronauts, ray guns, and rocket ships.”
BBC Ice Cream is giving you the ability to travel with a modern-day throwback vision of Egypt. Every design has a purpose and really means something to the culture.
“Nodding to Billionaire Boys Club’s inherent theme of exploration, visuals of compasses and map prints are seen on outerwear pieces, contrasted with a vibrant rainbow tie-dye.”
Egypt is known for their ability to preserve their beauty. Till this day, our obsession with Egyptian culture still thrives, and this is a prime example.
For traditions this old to still be relevant is a testament to the heritage. BBC Ice Cream is showing the beautiful country of Egypt the praise they deserve.
So when is it supposed to drop?
“The first delivery of the ‘Egyptian Lover’ Collection will be available at the Billionaire Boys Club NYC Flagship on April 25th, and the entire collection will be available at the E.U. Flagship by the end of April. The J.P. Flagship will deliver the collection in May.”
Get drenched in the most fly gear dropping this summer. Let’s show love and embrace different cultures.